MIURA

Principles
of design

Challenging design conventions and defining new standards were always an integral part of Mr. Miura’s quest to create the perfect iron. The design principles developed by the company over the past 40 years form the benchmark of today’s design process.

TWO UNDERLYING Pillars 

Miura’s main design principles are centered around the technical design and the transitional design. Founding on these two pillars, Miura creates impeccable designs which help players to unleash their full potential.

THE FIRST PILLAR

TECHNICAL 
DESIGN 

Weight, size, center of gravity and bounce are the main performance drivers of an iron. Therefore it is paramount to construct club heads with the utmost consistency and reliability. Miura pursues minimal weight tolerances of =/- .5 g thus exceeding common industry standards. This painstaking commitment to technical precision forms the core of the company’s design process.

THE SECOND PILLAR

TRANSITIONAL 
DESIGN

Producing a full set of exceptional iron’s that are perfectly balanced and synchronized is the ultimate ambition of Miura’s design and production process. The transition from short to long irons has to be as smooth as possible and is achieved through a perfect calibration of the loft, lie and weight so that every player can feel the same ease using every iron in his set, be it a 3 or a 7.